As start-ups lay the foundation for the next generation of technologies and applications, a thriving innovative ecosystem is incomplete without a vibrant start-up community.

Start Vertical

The coaching offered during our Start Vertical programme increases new companies' chances of success. Our goal is that, ultimately, not only the individual start-up blossoms but the whole ecosystem thrives.


Our Incubator provides suitable accommodation at low cost, access to research facilities and on-demand support. While the workspaces include printers, internet, cleaning, door management, chairs and tables, we also offer interesting events and networking opportunities. And in many cases, the rental costs can be partly subsidised by the European Union.

Bespoke coaching

We offer start-ups both individual and group coaching. You will receive training in sales, product development and how to pitch effectively and will also get help in arranging intellectual property protection, international expansion and market research. In addition, mentors will coach you in specific areas; for instance, we provide journey mentors and financial mentors to raise capital.

Capital injection

The Accelerator provides an intensive period of coaching, which is often accompanied by investment to increase the chance of success. We offer access to funds, including seed capital, as well as effective management in exchange for equity: senior management becomes part of the start-up and helps to ensure its success in exchange for a shareholding.

Think Vertical

Become a
New Farm Citizen

Do the words 'vertical urban farming' inspire a fountain of innovative ideas? Are you one of those vertical thinkers who will transform The Hague into the Silicon Valley of urban farming? If this is the case, do not hesitate to contact us. We also invite you to get in touch if you want to visit The New Farm to find out more about vertical urban farming or if you are organising an event and are looking for an inspiring location.

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Is there a vertical
thinker lurking within you?
Visit our open days and evenings